Chances are your point of sale system could be working a lot harder for you. Like those “F” keys at the top of your keyboard, or the myriad little features tucked away inside your iPhone settings, the leading POS solutions are deeper than many day-to-day uses first suggest.
Exploring these hidden possibilities produces a POS features list richer than you may have expected. And the added functionality is far more could prove more beneficial to your business than you anticipated. The deeper, finer features of your POS system can add working functionality to your solution without incurring any additional fees—you just need to know how to use them.
Explore Your POS System
The deeper features of a POS system often go unexamined because we build solutions to solve the challenges and deliver the efficiencies we encounter every day. You’ll no doubt have been well versed in all the different payment types your system can accept, and the protections and encryptions that keep those transactions safe.
But did you know some POS providers let you switch between financial institutions so you can shop for the best rates or take advantage of emerging deals? Or, that you can find mobile POS systems that carry no monthly fees or hardware charges?
That kind of additional functionality can be found all over your POS system’s main features, including:
- Sell and accept gift cards
- Track online buying patterns
- Add a booking button to your website
- Add labor management for free
- Master multi-location reporting
- Bundle products together
The newfound POS features list begins with an added twist to the traditional customer loyalty card concept.
1. Sell and Accept Gift Cards
Customer loyalty begins with a single transaction. Gift cards are among the most popular present given over the holiday period. Together, these two facts combine to create opportunity. You can capitalize on the festive card fervor by letting new customers keep their gift cards and extend their life as full member loyalty card functionality. It’s a gift that keeps giving.
This isn’t a feature of every POS system on the market, but some product leaders realize the importance of repeat buyers and deliver loyalty programs that include things like digital wallet compatibility, sales tracking, and personalized artwork.
2. Track Online Buying Patterns
POS systems are great at keeping track of every purchase, sale, refund, and piece of unsold inventory that passes through your businesses. The best systems then churn this data into meaningful sales reports that accurately describe how you make money. What is less often talked about is how the leading systems can break down the analysis and concentrate on the online arm of your enterprise. By focusing solely on online-generated business, you can make decisions about the balance of resources between your in-store and cyber sales.
3. Add a Booking Button to Your Website
By now it’s commonly accepted that every business needs an online presence. Such a presence must, however, be of practical use to your customers. If you’re in the beauty or service industry, for example, your POS features list should include a booking button right where every visitor can see it, so that impulse turns into action. This simple addition gives purpose to your presence and gives customers a direct connection to the core of your company.
4. Add Labor Management for Free
You can make POS feature additions for free by incorporating external software into your core solution. That means adding accounting programs you’ve come to trust, like Quicken, or building in a service such as Homebase to manage and service your employees. In accommodating third-party products in your POS system, you expand what’s possible—Homebase alone can create schedules, monitor overtime, and provide detailed labor cost reporting that can lead to further savings.
5. Master Multi-Location Reporting
You can increase the impact of your POS system by linking it across an entire network of locations. The same detailed sales reports, live inventory counts, off-site ordering tasks can be completed from a single remote device, but now the all-in-one app on your phone has a far greater reach.
Every store, depot, office, and mobile service point can be managed with a single source, so you can synchronize changes, such as discounts or tax information, throughout your enterprise with a single action.
6. Bundle Products Together
Traditional inventory assigns each product a value and then tracks that value through the sale or discard process. With a digital POS solution, you can get more dynamic with your sales techniques. A lesser-known entry on the POS features list involves bundling products and services together to increase demand and boost the sales of lagging items.
Such a process would break a traditional system by blurring the lines between cost and profit, but in a digital world, it can all be accounted for comfortably.
As with all the features above, bundling products together gives you an additional sales tool you might not be currently deploying in your daily effort—and it comes at no extra cost.
Expand Your POS Features List
Pushing your POS system to its limits is good for business. The features that lurk beneath the obvious give you greater control over the details that can make a big difference to your bottom line. By unlocking underused assets you maximize the impact of key features such as online shopping, loyalty programs, and data analysis.
The POS solutions created by talech are matched to your business so you’ll get the full benefit of its potential. Our systems provide a depth of service that levels the playing field and sets you up for success.
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