Retail field servicing is less focused on the storefront, and more concerned with the business that takes place at the customer’s site. For many of these businesses, distributing their products to customers is only a small part of their overall operation. Other tasks include building promotional displays, stocking shelves, and reviewing inventory and sales goals.
An affordable retail point of sale system will provide these types of businesses the same benefits and tools that retail shops enjoy. Most of the same tools in an innovative mPOS solution will provide useful gains in efficiency and productivity when deployed in the field, further contributing to the cost-friendliness of the solution. Plus, the tasks performed and data generated in the field can all be seamlessly integrated into your overall data points for conclusive and accurate analysis.
Why Is an mPOS Solution Needed for Retail Field Servicing?
The inventory held by your customers is just as important as the inventory you store, presenting you with the challenge of tracking multiple product inventories that are in flux. Tracking sales made while your staff is in the field must also be done timely and with the utmost accuracy, which is not always possible with error-prone, manual paper sales forms. These factors alone make it necessary for modern field servicing retailers of any type or size to implement an affordable mPOS solution.
Field service personnel face challenges from multiple fronts. They must adhere to the sales and merchandising standards you have set for them and balance these with customer expectations. When customers seek answers, they will likely expect a near-immediate, accurate answer, so field service personnel will need to know how to quickly proceed in a way that best suits both the customers and business. Your field servicing staff must also have instant access to pricing information, product availability, and delivery timelines.
Providing backup to your field team in the form of mPOS technology will supply them with the efficiencies they need to conduct a superior customer experience. An mPOS solution gives them the tools required to provide important information quickly without leaving the customer’s side. It also gives them direct access via an mPOS-provided app to real-time inventory information so they can be even more empowered to drive sales.
Use Powerful mPOS Inventory Tools to Drive Sales
The most attractive benefit of using an mPOS solution is the direct connection it will provide to your core data for field service employees. Inventory status will never be an unknown quantity for any of your staff when they are in the field. The mPOS app will allow them to view the same highly accurate inventory reports that you have access to in your office. This gives them an additional core tool they need to drive sales and encourage customer engagement.
The presence of fully synchronized inventory data in all areas of your business will be the driving force behind improved sales. Products can be monitored for even the smallest of changes, allowing you to remain proactive in the products and services you provide. Customers will be able to utilize their sales history with you and, in conjunction with their own sales reporting, be better equipped to change their orders in accordance with the trends that you both are seeing.
Presenting your field staff with the ability to carry a virtual office in their pockets will instill higher levels of confidence. By having the exact information they need within the palm of their hands, they can make well-informed snap decisions to help build and deepen crucial customer relationships. This allows your staff to customize their customer engagements to best fit the needs of each particular client.
Build Customer Relationships One Stop at a Time
Building revenue is directly related to the impact you have on the customer. Consistently meeting or exceeding expectations will make you their number one “go-to” for the products you provide. You may also see a customer relationship evolve from a provider-customer relationship into a more productive partnership. When you consider the dependence both the customer and the supplier have on each other, such a partnership will position both parties for long-term success.
An mPOS solution will provide the greatest potential for building customer relationships. And although sending your office tools out into the field with your servicing personnel helps, using mPOS technology can be a game-changer even without your field service staff being present. The top-performing mPOS systems present retailers with the ability to add online ordering to their servicing platform, giving your customers the ability to engage with you at their leisure.
Placing your product catalog into a web-based format is especially helpful when your mPOS provider can supply you with an easy-to-configure web template. With all of the website basics and eCommerce options already addressed by your provider, you can focus on adding items into your catalog and monitoring for sales trends. With this method, you stay one step ahead of customer demands while giving them greater control over your business relationship.
What Goes Into an Affordable Retail Point of Sale System?
Building an affordable POS system while accomplishing your technology needs can be a challenge if you are required to send staff into the field. Mobile POS solutions are a perfect fit for this business scenario. They provide your field service personnel with a powerful set of tools within their pockets that can expand your business into new markets.
The guidance you need in supporting your field service personnel is something that talech engineers can provide. Our staff of consultants will apply our technical and business knowledge to your scenario to build an affordable retail point of sale system that will drive your business forward.
