As your business continues to thrive, there comes a time where outgrowing your existing POS system becomes inevitable. Changing the technology you rely on to meet increased sales volumes and updated growth goals will help your business remain efficient. But what type of POS solution presents you with the most agility in maintaining your current growth trajectory? Which provides you with an avenue to demonstrate your business savvy to the customer?
Examining the centralized business management capabilities in an ePOS solution is the perfect place to start. Conducting a comparison of ePOS advantages and disadvantages will give you the guidance you need to determine if an ePOS system is the best fit. While there are no standards in the business world, given the variety of sizes and industry, there are several pillars that, when in place, will equip you with the knowledge required to make the best decision.
Understand the Basics of an ePOS System
The term “ePOS” essentially means what you probably think it does; it is an electronic-based POS system for providing customer service tasks and business management processes. An ePOS system delivers all of the software tools that a business needs to conduct its daily operations, as well as providing seamless integration with business-supporting hardware devices. Putting all of these pieces together in a single, secure, platform streamlines all of a business’s basic operations.
Know What ePOS is Not
Now, there are some important features that ePOS cannot deliver to a business. The majority of the features not present in an ePOS system are likely ones that you may already have in place if you are using a traditional register and till solution. An ePOS solution could present a challenge if the staff is not familiar with innovative technology or devices. Also, ePOS systems will in most cases require an internet connection to be present at least some of the time.
While some of these may feel rudimentary, that simple fact is that an ePOS solution delivers advanced technology that is in many cases integrated into a business’s eCommerce website. Also, there needs to be an understanding of what the ROI is in your particular case to ensure that an ePOS system fits your budget. Some of these advanced measurements make it imperative that you engage an experienced POS solutions provider to ensure that you navigate down the best technical path.
Can ePOS Really Optimize Business Management?
If you have spent any amount of time investigating the potential fit of an ePOS system into your business environment, you have seen multiple products promoting their ability to centralize business operations. While these claims are technically correct, they also present an incomplete picture of what an ePOS system can deliver. Some of the innovative benefits that ePOS can deliver to any business will also include:
- Concise management of multiple sales channels within one ePOS system.
- Automation of manual processes to limit mistakes and losses.
- Advanced data management, including security, regardless of the number of sales channels.
- Improved accuracy in pricing, including promotional and discounts.
- A more complete picture of staff performance and customer service areas.
Although these can be achieved using traditional POS solutions, doing so requires manual entry of data into various pieces of third party software to get the job done. If ePOS benefits had to be summarized in a single statement, it would be this: an ePOS solution gives you the power and value of Enterprise-level tools and delivers them to you at small business prices and versatility.
Will Customers Notice a Difference After You Move to ePOS?
Using an ePOS system will save your business in two precious resources: time and money. But how does this translate into building a more enticing, satisfying experience for your customers? Properly integrating an ePOS solution into your business will have a positive impact on your customer-facing pieces, playing a pivotal role in setting the stage for a newly crafted, customization interaction with your brand, something that would be challenging using traditional POS platforms.
Some of the most notable features that will catch the customers eye are:
- A faster and more accurate transaction process, including returns or exchanges.
- The ability to offer a broader spectrum of payment options.
- Greater ability to monitor customer preferences and sales trends for the development of personalized promotions.
- Using this same customer data to enhance the inventory or services you provide, turning you into a mind reader.
One other potentially game-changing aspect that will catch a customer’s notice is the ability to build a multichannel business presence. In addition to giving your customers the option to interact with you online, you gain an almost limitless reach of your brand. The seamless integration of your eCommerce presence into an ePOS solution ensures that product pricing is correct regardless of channel, and will allow customers to participate in promotions in all of your available channels.
Let an Expert Help you Weight ePOS Advantages and Disadvantages
Determining whether or not an ePOS solution is an optimal fit for your business is best accomplished by having concise knowledge of all of the options. Adding a POS consultant to your POS project team will lend this valuable experience to your project, providing you with accurate guidance and a complete understanding of what ePOS can mean for your business.
Adding the experience help that talech can provide, you gain a partner that examines the aspects of your business to determine where an ePOS implementation can fit. This leaves you with an ePOS product that suits your exact needs, without any hidden fees or long contracts, so that your business can grow and remain flexible to the quickly evolving business world.
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