As the owner of a clothing store or boutique, you are very well versed in the challenges you face and how to solve them. You have taken a sound approach to determining the clothing lines and styles that work to attract customers in your area. Your sales staff possesses a high level of knowledge on the items you carry and can be that supportive best friend when it comes to making the hard decisions in the dressing room or at the checkout counter.
Even with all of this in place, there are still areas of improvement that could make your business better if properly addressed. Adding technology to your business can give you a fresh set of eyes, clearing your vision so you can see where changes need to be made. This gets better if you implement the best point of sale system for clothing store use, but what should this look like? What does a clothing store most need in a robust POS solution to take that pivotal step forward?
Avoid Decision Paralysis by Targeted Analysis
Making an accurate determination of what the best POS solution for your business should include starts with conducting an in-depth analysis of how your business processes are executed. Where are your pain points, i.e. those mundane tasks that you and your staff dread performing? Are there any technology options that customers have expressed wishes to you about your ability to offer these services and attributes in your walls?
By starting with the processes, tasks, or gaps in your data management, you will gain the information you need to make smart, accurate determinations of what you need your POS solution to accomplish for you. These will vary widely from store to store, so instead of touching on all of the potential places to look, we will start with a concise list of common items that clothing retailers traditionally have needed to succeed in a hyper-competitive retail marketplace.
Leveraging Advanced Data Analytics Power to Your Store Forward
The best POS solutions that are specially aligned to the unique needs of small retailers will deliver the ability to perform predictive data analysis. Having this ability in your pocket gives you the ability to monitor the flow of products from the time you take delivery on through the time of sale. This presents you with some exciting options for streamlining your current offerings while giving you the ability to target promotions and sales with pinpoint accuracy, including:
- Mining sales data, and matching this with inventory and customer data to reveal important attributes, such as the time an item spends in your store, or popular sizes, colors, and styles.
- The ability to continue, and in some cases automatically, adjust orders as your customers unknowingly dictate. Building these self-running inventory controls will project to the world that you understand your shoppers, and gives you the perfect blend of data to personalize each shopping experience.
- The ability to create a fully customized shopping experience for each individual customer is one of those seemingly small things that can lead to a strong foundation. These nuances contribute to a long-lasting positive feeling about visiting your store for their needs, and each customer will walk in having confidence in your ability to deliver.
These features, when combined with some powerful options that the cloud makes available to you, can help make your shop the talk of the town, and will be reflected in your bottom line.
Cloud-Based Technology Opens Limitless Potentials
An important and transcendent factor of next-gen retail POS solutions is the seamless introduction of cloud-based technology. Onboarding this technology provides some obvious benefits, such as cloud-based apps and data storage. However, there are a few even more exciting features that you can literally have at your fingertips. When it is all blended into one, easy to use, business application, you will see your data doing the work for you, and be able to observe some very happy customers.
The cloud opens the door to your business running from an app, as well as to the ability to deploy mobile devices. Your salespeople will no longer be chained to a desk or checkout counter and can browse the shelves with your customers, tablet and app in hand. Your employees can place special orders, perform inventory checks, and look up style options, making their time in front of the customer enjoyable, building an enthusiasm that will not escape being noticed.
Your customers will enjoy your app just as much as you and your sales staff. The ability to utilize your app after-hours to continue to enjoy the shopping experience will give them a sleek, modern feel, that will improve your sales conversion rates. And, the additional data that you will gain, from not just sales but also product views or abandoned carts, will provide you an improved ability to adjust your inventory in accordance to customer tastes.
Are You Ready for the Best Point of Sale System for Your Clothing Store?
Having these functionalities in place is just the tip of the iceberg of what a cutting-edge POS solution can deliver. Clothing retailers can gain multiple, game-changing features that will revolutionize the way that they do business. Preparing yourself for involving this advanced technology into your processes starts with an internal evaluation, before moving onto a professional engagement with an experienced and business savvy POS consultant.
Choosing to partner with the POS savvy consultants that talech offers will ensure that you are getting the best point of sale system for your clothing store. In the competitive clothing industry, you need to be able to leverage a high-performance POS solution that is intuitive for both your staff and customers to use. Contact us today to sign up for a demo and to learn more about how talech can be your valued POS partner.
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