We all know fast food isn’t fancy. But its biggest selling point compensates for its lack of sophistication: convenience. That’s why when choosing a POS system for your fast food restaurant, it must enable delivery of convenient service above all else.
But that’s not the only feature that goes into a robust point of sale for fast food restaurants. It’s got to have capabilities that help you combat a variety of industry challenges. For example, competition is on the rise, with newer options like ready-to-eat meals. People want the ability to customize their orders and make them healthier. Turnover is a big problem, as employees want quality jobs. And ingredients are hard to keep fresh, which can contribute to food safety issues. But, with the right POS system you can counter these pain points and deliver the most convenient, high-quality fast-service food in your market.
The Point of Sale, for Fast Food Restaurants, is Where the Magic Happens.
When customers want their food, they want it now. Your ability to serve it fast is based on a few things; how efficient and easy it is for customers to order, for cashiers to collect payment, and for the kitchen staff to receive a legible order and prepare it. These are the three main bottlenecks of fast food service. Your point of sale is where the magic happens, enabling orders, payments, and communications with your kitchen. Which means that if it doesn’t work efficiently, neither does your restaurant.
A robust POS system should be simple to use, while providing all the options your customers expect. It should offer different options for ordering; automatically make adjustments such as coupons, taxes or tips; and deliver easy-to-read tickets to the kitchen. A digital point of sale for fast food restaurants unites all members of your team by enabling everyone to share information in real time. All staff can receive messages and updates as service unfolds, helping them work as a single unit during busy lunch- or dinner-time rush hours. But communication features are just the beginning.
POS systems optimize ordering, payment and line preparation using:
- Line-busting features: Armed with tablets, employees can approach people in line and take their orders by hand. This means there are less people waiting for their turn at the register. Self-ordering features also reduce lines, and so do mobile ordering apps. Line busting also makes payment quick and easy, reducing your staff’s workload.
- Touch-screen technology: Nothing makes an interface user-friendly like touch screen technology. People are drawn to tasty-looking food items from first sight, and touch-screens let them choose their order by tapping icons or pictures. And, when the line receives these orders they will understand what’s requested with just a glance. It all makes ordering far faster and easier.
- Kiosks: Customers love nothing more than feeling empowered and in control of their experience. Kiosks put the power in their hands, enabling customers to avoid the register line altogether. In fact, customers are more likely to take an upsell offer when they are using a kiosk because they do feel they are in control. They can customize their food, enabling them to make healthier choices. And the more customers use kiosks, the less work there is for your staff.
- Kitchen display integration: One of the biggest challenges any restaurant faces is the ticketing system. Line staff need to receive organized, easy-to-read tickets they can fulfill in order. Kitchen display systems present orders in the most visually understandable way possible, and enable staff to edit screens to their preferences. This makes orders less confusing, helping staff to get orders right every time.
All of these features make customers— and your staff! — happier. Greater convenience means you’ll be better able to compete in your local restaurant market. Customers will be able to customize their food and make healthier choices on their own. POS systems use barcode scanners to input deliveries directly into the system, enabling you to track their expiry dates, which leads to fresher meals. And all of these improvements make your staff’s quality of life better, making your establishment a more attractive long-term career option.
More Convenience, More Customers
From big chain franchises to food trucks, a POS system has all the features quick service restaurants need to optimize the ordering, payment and line preparation processes. By making operations run smoother, you can serve more people and offer greater levels of convenience. And as word-of-mouth spreads you’ll draw more customers.
There’s a lot that goes into good point of sale for fast food restaurants. But the most important thing you’ll get out of them is support that enables you to deliver more convenient service. And isn’t that what your customers are really looking for?
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