Taking your business to the next level is always at the forefront of any business owners thinking and planning. But even the most carefully thought out plans can be thwarted by events or conditions that often went unnoticed until it is too late.When you learn what is slowing you down, you can use your tools to stop the impact of missed considerations and reverse these trends into accelerated growth.
The application of the same modern tools that businesses from Big Box retail down to the local ice cream shop utilize can also be applied to your salon. You need a technical solution that has the functionalities to touch all areas of your business. This presents you with next-gen options that serve to stimulate growth while not losing touch with your staff or customers.
A perfect scenario for all salons, and any small business, is to implement a multi-functional POS platform. Cutting-edge technology, at small business prices, gives you a broad spectrum of options for stimulating rapid growth in your business. This is accomplished by blending concisely designed business process efficiencies with big data management and analytic power to deliver the facts you need to ensure your salon business’s growth tomorrow.
Using Sales Data to Identify Trends that Impact Business
The most important and critical area in which POS technology can promote a boom of growth is in its ability to deliver next-gen data capabilities. The gains you can realize from the advanced data management capabilities that come with a great POS solution answers these three questions:
- What data do you need? Your POS system must gather all of the data you need from the vital areas of your business. This includes transactions, staff production, customer information, and inventory.
- How should data be stored and accessed? The introduction of cloud-based POS solutions means that cloud storage is now readily available for you. And, this allows you to access all of your business data from a POS-provided app.
- What data analysis tools must you have? Data is only as valuable as your ability to dissect it. An ideal POS system will give you the ability to create custom reports and monitor all areas of your business, all in real-time and from the convenience of your POS app.
When choosing your POS platform, it is imperative that you ensure that it gives you benefits in each of these areas. The guidance that you will receive from the information presented to you will pinpoint the exact places that need improvement or attention so that you can continue driving your success forward.
Streamline Client Scheduling via a Mobile Booking Solution
Taking advantage of your new data analysis abilities builds a solid foundation from which to spur growth. However, you can advance your growth even further by taking control of your appointment book. Many salons are still dependent on manually updating multiple schedules in order to match stylists to customers. This can quickly spiral out of control when appointments run long, or when clients must have stylist “B” because only that one understands their hair.
So, implementing a next-gen POS solution into your salon must include a mobile booking solution. Mobile booking tools allow your customers to regain control over their salon experience and gives your staff the empowerment they desire so they can better set the stage for an enticing experience for clients sitting in their chairs. The app-based model that mobile bookings rely on gives you a taste of the omni-channel business model while presenting full schedule transparency to all parties.
As an owner, you can establish service timelines for each of the services your salon provides. With these guidelines in place, you greatly reduce the instances of appointments running long. This builds up the customer’s trust in you as a salon and reduces the stress of your stylists, leading to a natural buildup of loyalties on both sides. And, when combined with sales transaction records, you can begin to predict what products the client in the chair will walk out with after their session has ended.
Managing Sponsored and Featured Products with Effective Inventory Management
An important part of your bottom line is the products and promotional items that many salons feature as part of their offered services. But do you fully understand which products are your most profitable, and which have been collecting dust for far too long? Using the sales data from your POS solution will provide you with a clear picture of not only which products are trending up or down, but will also show which of your staff are most adept at moving products off of your shelves and into the hands of clients.
Effective managing of your inventory starts with taking control over the data associated with customer purchases. The ability to quickly pinpoint new or replacement products for a frequent client whose favorite hair gel has just been discontinued will bear fruit for years to come. The draw that having an effective, data-based product strategy will give you a burst of growth in sales and will aid greatly in broadening the reach of your salon’s brand voice.
Learn How a POS Solution Stimulates Salon Business Growth
Taking the next step forward towards integrating innovative POS technology into your salon requires advanced levels of knowledge about the POS products you are choosing from. Making the best-informed choice today to realize faster growth will require that you take the time to research all of the possibilities available to you. The evolution of POS technology, while rewarding once in place, is occurring at a breakneck pace, making your decision-making process more difficult.
Saving yourself the time and frustration of becoming your own POS expert can be easy averted by enlisting the help of a POS consultant with small business expertise. The expert you choose must instill confidence not just in the recommended POS platform, but in your new business model that the solution will ultimately lead to. The expert’s touch will be very evident from the beginning, leaving you to enjoy the benefits of a rapidly growing brand in your community.
At talech, we developed a POS solution for salons that seamlessly blends the management of all areas of your business into one, concise solution. Contact us today to sign up for a demo and to learn more about how talech can be your valued POS partner.