The images that enter the heads of those imagining what it is to operate a food truck can border on extreme fantasy, but can yet still be somewhat accurate. Images of sweaty days, sloppy sandwiches, and a cluttered office space that occupies exactly one car seat are largely extreme takes that do not present an accurate picture of what your business looks like. Or does it?
As food truck operations have come a long way from their past “roach coach” designations, owners are fighting a seemingly forever battle to change outdated thinking. As a food truck owner, you most likely are seeking ingrain your business as a healthy, delicious and forward thinking food service venue. Touches of gourmet cooking and white gloves service float along city streets daily, providing a no frills culinary experience that is still high in quality and friendly to the wallets of your patrons.
Bridging the gap between long existing perceptions of food trucks and the reality of your offerings is a tough challenge. Piling onto your concerns is the ability to manage the important aspects of your business, such as inventory, maintaining compliance with ordinances, establishing locations, and building customer relationships. Fortunately, there is help sitting right in front of you, and getting it is as simple as asking one important question.
How can technology help to make your food truck business better?
Precise Record Organization Means Improved Efficiencies and Margins
A long-time standard of operating and owning a food truck has been to develop a business plan. This gives you a set methodology for how you are going to do things. Everything from menus, equipment, your truck, and how you manage revenue is outlined in this one, concise, document. But how many of you have the required data to back up all of your financial projections? How do you know that you are staying on the path as defined by your business plan?
Accurate record keeping is the most important aspect in producing a profitable business, yet so many food truck owners still rely on the front seat filling system mentioned earlier. Not only does this lead to misplaced revenues, missed opportunities, or embarrassing ingredient shortfalls, but it can land you in a troublesome position with investors, banks, or the IRS. It is in this area that introducing cutting-edge technology can deliver immediate dividends and help you to finally clean off your front seat.
Integrating a cloud-based, mobile POS platform gives you the accurate record keeping you need to keep you in line with your food truck business plan. The ability to access your financial records and data from the convenience of a mobile app not only clears space in the front of your truck, but gives you an automated way to keep tabs on where your money is flowing. You can readily see places for improvement, and put changes in motion almost instantly.
Tracking expenses, processing payroll, and ensuring that you are applying the appropriate sales tax are other great benefits gained by utilizing a modern, cloud-based POS solution. The clear and easy to read reports allows you to easily stay on track, and to present any financial information to financial institutions, government agencies, or investors with ease. Using the advanced functionality of a mobile POS system gives you back control over your business finances, without sacrificing your evening or your interactions with customers.
The Customer is Always Right: Identify Customer Trends to Stay Ahead
Part of the process of choosing the best food truck technology for your business is to examine a solution’s potential for building a loyal customer base. While traditional QSRs and cafes can rely on the consistency of one location to build a brand following, you are faced with multiple challenges. Changing locations or being “that red truck with good tacos” is hardly conducive to building an enticing brand model.
Utilizing the features that a mobile POS solution can present to a food truck business gives you the tools you need to build that important customer base. Using the mobile app provided, your customers can easily place online orders or see the location where you are setting up shop for the day. This, in conjunction with a social media presence, will begin to strengthen the bonds between your food truck and the people it serves.
Giving the customer the ability to order without standing in line over their lunch break will quickly build loyalty to your brand. Also, the variety of payment options that a mobile POS system provides will ensure that no customer is turned away for having the wrong card or payment app in their pocket. And, the advanced data management functionalities will allow you to determine the best locations and times of day to operate, while streamlining your menu offerings and inventory management.
Managing Inventory in a Limited Space Environment
Food trucks, while being able to serve powerfully memorable dining experiences, are also very limited in the space that can be used to store ingredients and equipment. Building an inventory strategy requires you to be vigilant over any hint of overstocking, while monitoring the performance of menu items on a daily basis. Performing this manually, while the typical norm of the past, is largely ineffective at performing these tasks, not to mention time consuming.
With the integration of a feature-rich mobile POS solution, you can blend sales and inventory data into easy to read reports. These reports can guide you in maintaining the perfect amount of inventory with military-like precision. Underperforming menu items can easily be swapped out with new, trending customer requested items while popular upcharge items can be used to create changes to existing menu offerings.
These functions all serve to keep your menu evolving to the expectations of your customers, and gives aids in making the most of your limited truck space. Capable mobile POS solutions can guide you on a path towards inventory perfection. Gaining the knowledge required to select the right POS technology options for your food truck, while time consuming if done on your own, can be as simple as seeking an experienced POS consultant.
Implementing the Best Food Truck Technology Requires Experienced Guidance
Introducing the technology that can efficiently organize and manage all of your daily processes will take your food truck business to the next level. Getting the right food truck management software into place without taking your time away from your customers or your daily restocking and cleaning tasks will require you to seek outside help. This way, you can work unencumbered while leaving your technology concerns in the capable hands of a POS software expert.
Enlisting the help of a POS software expert does more than ensure smooth sailing for its integration into your business. These consultants will spend the time to learn the nuances that surround your food truck, and translate these into a set of technology tools that broadens the reach of your brand and betters your reputation. The flexible and scalable tools you obtain will not only clean up your front seat, but will give you a following of loyal customers that you can rely on daily.
Providing expert advice and guidance about cloud-based, mobile POS solutions is what talech does best. We understand your need for a dynamic POS system, and will work with you to make your project successful with your budget and business in mind. We offer a wide range of mobile POS solutions to choose from, and we can help you select a system that fits the needs of your business. Contact us today to sign up for a demo and to learn more about how talech can be your expert POS partner.
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