Impeccably clean display cases blaze with a tantalizing display of gold, silver, and diamonds. Your staff stands ready to assist customers with purchasing anything from basic chains and jewelry to pieces for formal events. A next-gen security system protects your property, as cameras record everything that transpires within your walls. But is this enough to ensure a successful business? This is why you need to find a point of sale system for jewelry and craft stores.
Running a business that is heavily reliant on presentation and selling products that are not considered necessities by most business sectors presents you with some fairly unique challenges. You must not only try to entice customers to visit you, but you are most likely facing formidable competition. The pressure grows when you consider the overall decline in disposable income over the past decade. Where can you turn for help to overcome these obstacles to your success?
Improving Your POS System Today Can Yield Strong Returns Tomorrow
Taking control of your business requires that you look around to find where efficiencies can be improved. Managing your accounting and transactions is a great place to start, but doing so often requires a ton of manual work upfront, only to be followed by more of the same on a daily basis to ensure accurate record keeping. Inventory must be maintained with precision so any product leakage incidents can be reported.
Implementing a highly capable and flexible POS solution is a great way to seize tighter control over your business. An innovative POS system will deliver options to you around automating many of your accounting and inventory processes and will provide you with in-depth monitoring and alerting so you know exactly what is going on at all times.
With the right POS solution in place, you will discover that adhering to applicable insurance policies becomes much easier and very accuracy especially. Taking your data management to the next level also means that you gain enhanced reporting functionalities. In turn, these provide you with valuable information that can be turned into a variety of improvements that lead to increased customer traffic.
Enhancing the Beauty and Enticement of Your Displays
The visual elements of a jewelry display are going to either pull customers into your store or send them away unimpressed. Knowing how and why this is with your current jewelry displays is a trick that jewelry store owners had to pull off using only their intuition and some experimentation. However, today the narrative has changed, and a more accurate picture of what excites customers can now be easily drawn.
The data you can acquire through transactions will reveal more about the setup of your display cases than you think. Data can reveal, for example, that products displayed closer to the door do not sell as well as similar products located in the display cases on the right. Product positioning evolves from guesswork to science and can be easily seen with a few taps on the screen of a tablet or smartphone.
The same can be said for store owners that are focused on the craftier side of things. Depending on your model, you can easily determine if customers are migrating to the displays of a particular artist, or if they are more interested in product type. The information that a feature-rich POS solution can present to you will make these determinations easier through increased visibility of the facts you need.
Flexible Printing Options introduces New Cost Savings
In keeping visibility in mind, let’s look at the range of print options that could be utilized to give you deep cost savings with minimal effort. Many jewelers and craft chop owner find themselves in one of two camps: outsourcing the printing of labels and advertising materials, or purchasing expensive printing equipment and software to do it themselves.
While the former option appears to be the most cost and time effective, it will limit your flexibility to operate. Your printer may be too busy to perform a rush job, or you may notice an error on an order after it has been fulfilled, causing more costs and time to pass. Avoiding this by acquiring your own printing equipment is possible, but brings with it some considerations that must be addressed in order for it to not become a revenue drain.
First is determining the compatibility between your POS solution and the printer options you have on the table. This is crucial, as you want the barcodes you generate within your POS system to print clearly and be readable by barcode scanners. Also, if your POS platform does not include a barcode generation feature, you should consider upgrading to one that does.
In an ideal scenario, you will be able to generate barcode labels from within your POS system and have the barcodes easily attach themselves to the appropriate products in your inventory management database. Also, the POS platform you choose should allow you to print labels on any consumer printer and from multiple file types, such as a PDF. This allows you to achieve a high level of efficiency in your inventory and barcode tracking process while kicking your security up a notch.
Advanced Inventory Management Options for Better Product Security
Preventing product leakage is a top priority for any business. In the jewelry and craft business, though, the prevention of product leakage takes on an entirely different meaning. The improvements around barcode management and concise data tracking will help to form the pillars of your security platform, but how does it work when it is all thrown together?
Merging the highly effective data management functionalities of a next-gen POS solution with the flexibility and product management features that a top-notch POS system offers will greatly reduce the risk of product leakage. You carry a wide range of valuable and unique items, especially those of you in the crafting world. This makes the replacement of a missing product nearly impossible. Worse, it tarnishes your reputation with customers, suppliers, and artists.
Choosing a Point of Sale System for Jewelry and Craft Stores
This makes it imperative to harden your inventory management while obtaining all of the valuable information you need to make smart business decisions. Equipping yourself with accurate, real-time data can help you determine the best display layout for your customers while showing you where your potential security risks lay.
Having an expert at your side will make a large difference in the way you operate and maintain your inventory. As a valued partner, talech ensures that the POS system you need will fit your business exactly, while leaving room to grow. We accomplish this by taking the time to learn all areas of your business and your competition, and introducing technology in ways that improve your processes and security. Contact us today and learn more about how talech can be your valued POS partner.
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